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Revenue Management Strategies with Tom Lyons of Casago

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*Save time & money with these Airbnb tools https://getpaidforyourpad.com/airbnbtools/*Grow your short-term rental business https://www.overnightsuccess.io/In today's episode of "Get Paid for Your Pad," I had an enlightening chat with Tom Lyons, diving deep into the complexities of revenue management for property hosts. Tom brought to the forefront the significance of grasping market trends. He shared an intriguing anecdote about how his team once decided to set their prices 20% lower than their competitors, a bold move that was met with skepticism by some property owners. This decision, however, wasn't made in haste; it was based on an informed understanding of market dynamics.Christmas trends were another focal point of our discussion. Tom illuminated a shift observed over the past few years, where the holiday season seems to be divided into two waves. While many competitors offer consistent prices from the 21st to the 31st of December, Tom has noticed a more nuanced trend. The first wave peaks around th